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The UK has one of the largest mobile markets in Europe, served by five major providers which have all launched 3G services, as well as by a growing number of low-cost MVNOs. The market in 2008 has been characterised by new developments in advanced data services such as mobile TV, the bundling of mobile as a quad-play service, and regulatory controls on charges and fees. Mobile penetration approached 125% by mid-2008, yet subscriber growth remains strong as consumers adopt additional SIMs and business-oriented devices such as the BlackBerry and iPhone.

Fierce competition has forced operators to concentrate on packaging service bundles and line service promotions, and explore applications such as mobile searching and advertising facilities. ARPU has been relatively stable for all operators, with growing mobile data use offsetting lower voice, interconnection and roaming tariffs. This report surveys the UK?s mobile market in 2008, providing an overview of mobile statistics, regulatory issues and technologies. It also profiles the major operators and MVNOs, and looks ahead to mobile developments in coming years.


The UK has one of the largest mobile markets in Europe, served by five major providers which have all launched 3G services, as well as by a growing number of low-cost MVNOs. The market in 2008 has been characterised by new developments in advanced data services such as mobile TV, the bundling of mobile as a quad-play service, and regulatory controls on charges and fees. Mobile penetration approached 125% by mid-2008, yet subscriber growth remains strong as consumers adopt additional SIMs and business-oriented devices such as the BlackBerry and iPhone. Fierce competition has forced operators to concentrate on packaging service bundles and line service promotions, and explore applications such as mobile searching and advertising facilities. ARPU has been relatively stable for all operators, with growing mobile data use offsetting lower voice, interconnection and roaming tariffs. This report surveys the UK?s mobile market in 2008, providing an overview of mobile statistics, regulatory issues and technologies. It also profiles the major operators and MVNOs, and looks ahead to mobile developments in coming years.

Bharatbook.com has included a new report titled ?United Kingdom ? Mobile Market ? Overview & Statistics? which gives a brief description on the mobile markets in Europe. The report provides an overview on the Mobile statistics, Operator market shares and mobile ARPU forecasts to 2012.

About Bharatbook.com:
Bharat Book Bureau facilitates companies to take the lead of their industry with best practice business strategies and intelligence, through a unique combination of published reports, databases, country reports, company profiles and customized research services. Bharat Book Bureau provides strategic information tools to the executives, business analysts, and knowledge managers that will help them to probe into and support critical, timely business decisions and strategies.

For further information kindly visit:
http://www.bharatbook.com/detail.asp?id=81848
by Bharatbook
August 28, 2008 6:00 AM
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